Do I need a PR strategy?

January 23, 2019 root 0

When you start a business, especially one rooted in the exciting and fast-moving world of biotechnology, it can be easy to find yourself overwhelmed by all the different responsibilities. You’ve established a set of key strategies and visions, written your five-year development plan, even designed a logo and begun to think about defining your brand when suddenly it hits you – how do we get the word out there? What about our…

Back to basics: 4 management fundamentals

January 9, 2019 root 0

Management is not often a job anyone sets out to do. To do it well requires constant energy and is almost always a thankless job – line reports tend not to realise the effort you’re putting into being a great manager.

We’ve all had at least one sub-standard manager in our time. One who undermined us, or was never around, or just didn’t ‘get’ us. It’s frustrating and hard work – after all, aren’t they supposed to be the experienced ones enabling us to be better at our jobs, not make us dread every Monday morning?

Lots of people fall into people management by accident. They are the best they can be at their job and their next promotion comes with…

Could you write for Biostart?

January 2, 2019 root 0

Over the past decade of running conferences in biotechnology, we’ve seen first-hand the impact start-up companies have in the industry. We’ve noticed over the past few years that there’s a real gap in the market for good, quality advice for those moving from academia to industry, and so we are excited to be launching Biostart: the free, online magazine for CXOs looking to develop their biotech business.

Biostart will offer practical advice and insights into the industry and what it takes to move from basic science to running a successful company.

We are looking for contributors in the following areas to share their experience and knowledge:

Company spotlights
Finance
Intellectual Property
Practical skills (such as selling and networking)
Case studies
Regulation
Investor perspectives
Personal development (how to lead a team, staff recruitment, etc).

If you would be interested in writing on one of these topics or have an idea for something different, we’d love to hear from you. Contact our editor at jane.williams@biostartmagazine.com.